Privacy Policy

Privacy Policy

Last updated: December 15, 2025

This Privacy Policy describes how SAFE MARKE ("we", "us", or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from our website (the "Site"), which is hosted on Shopify.

SAFE MARKE manufactures and sells safety labels (including fire extinguisher labels) and reflective safety tape (including conspicuity tape).

1. Personal Information We Collect

When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support.

Device Information

Examples of personal information collected:

  • Version of web browser, IP address, time zone

  • Cookie information

  • Pages or products you view

  • Search terms and how you interact with the Site

Purpose of collection:

  • To load the Site accurately for you

  • To perform analytics on Site usage and improve performance

Source of collection:

  • Collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels

Disclosure for a business purpose:

  • Shared with Shopify and analytics or advertising partners

Order Information

Examples of personal information collected:

  • Name

  • Billing and shipping address

  • Payment information (including credit card numbers, processed securely by Shopify and payment processors)

  • Email address

  • Phone number

Purpose of collection:

  • To fulfill orders, process payments, arrange shipping, and provide invoices or order confirmations

  • To communicate with you

  • To screen orders for potential risk or fraud

  • To provide customer support

Source of collection:

  • Collected directly from you

Disclosure for a business purpose:

  • Shared with Shopify, payment processors, shipping providers, and fulfillment partners

Customer Support Information

Examples of personal information collected:

  • Information you provide when contacting us (email content, order details, or other information)

Purpose of collection:

  • To provide customer support and respond to inquiries

2. Cookies and Similar Technologies

We use cookies and similar technologies to power and improve our Site, provide analytics, remember your preferences, and support advertising and marketing efforts.

For specific information about the cookies used by Shopify, see: https://www.shopify.com/legal/cookies

You can control cookies through your browser settings. Please note that blocking cookies may affect the functionality of the Site.

3. How We Use Your Personal Information

We use your personal information to:

  • Provide, operate, and improve our Site and services

  • Process and fulfill orders for safety labels and reflective tape products

  • Communicate with you about orders, products, services, and promotions

  • Provide customer support

  • Screen for fraud and security risks

  • Deliver targeted advertising and marketing, where permitted by law

4. Sharing Personal Information

We share your personal information with trusted third parties to help us provide our services, including:

  • Shopify – to power our online store

  • Payment processors – to securely process transactions

  • Shipping and fulfillment partners – to deliver your orders

  • Analytics and advertising partners – to help us understand Site usage and show relevant ads

We may also share personal information to comply with applicable laws and regulations, respond to lawful requests, or protect our rights.

5. Behavioral Advertising

As described above, we may use your personal information to provide you with targeted advertisements or marketing communications we believe may be of interest to you.

This may include sharing personal information with advertising partners. Under certain U.S. state privacy laws, this may be considered "sales," "sharing," or "targeted advertising."

Do Not Sell or Share My Personal Information

Depending on where you live, you may have the right to opt out of the sale or sharing of your personal information or the use of your personal information for targeted advertising purposes.

You can exercise this right at any time by:

  • Clicking the “Do Not Sell or Share My Personal Information” link in the footer of our Site, or

  • Adjusting your browser or device settings, or

  • Using opt-out tools provided by advertising platforms

If you submit an opt-out request, we will honor it in accordance with applicable law.

If you visit our Site with the Global Privacy Control (GPC) signal enabled, and where required by law, we will treat this as a request to opt out of the sale or sharing of personal information or targeted advertising for that browser and device.

6. Your Privacy Rights

Depending on your location, you may have rights under applicable privacy laws, including the right to:

  • Access the personal information we hold about you

  • Correct inaccurate personal information

  • Request deletion of your personal information

  • Opt out of certain uses of your personal information, including targeted advertising

To exercise these rights, please contact us using the information below.

7. Data Retention

We retain your personal information only as long as necessary to fulfill the purposes described in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce our agreements.

8. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices, legal requirements, or operational needs. Updates will be posted on this page with a revised "Last updated" date.

9. Contact Information

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:

SAFE MARKE
Email: info@safemarke.com

This Privacy Policy is intended to align with Shopify’s standard requirements and applicable U.S. privacy laws. You may wish to have legal counsel review this policy before publishing.